Sharing insights through writing and talks.
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Farah Abu Hmaidan · Amman, Jordan
I turn complex AI ideas into products that actually ship. At Simplify9, I design and deliver AI-enabled solutions — from LLM-powered workflows and RAG pipelines to full-stack applications used in production by real clients. I enjoy working at the intersection of engineering, product thinking, and real-world impact.
With a background in Electrical Engineering, I naturally think in systems. For me, it’s not just about whether a model performs well — it’s about whether the entire pipeline, from data to decision, is reliable, scalable, and simple enough for teams to build on. I care about clean architecture, practical solutions, and technology that delivers value beyond the demo.
Outside of work, I’m passionate about people and impact. As Curator of the WEF Global Shapers Amman Hub, I lead a multidisciplinary community focused on youth and social innovation. It’s a constant reminder that the best technology isn’t the most impressive — it’s the one that makes someone’s life meaningfully better.
Stack
Python · TypeScript · React · C# · PyTorch · LangGraph · FastAPI · Node.js · Docker · Azure
AI System
Project Title
A short, punchy description of what this system does and why it matters. Focus on the outcome — what problem it solves and for whom.
Full Stack
Project Title
Describe the product you built — what it enables users to do, the scale it operates at, or the business impact it delivered.
ML Pipeline
Project Title
What does this pipeline do? Who uses the output? What made this technically interesting or difficult to get right?
Automation
Project Title
Describe the automation — what manual process it replaced, how it integrates with existing systems, what the result looks like.
Most work is under NDA · Reach out for case studies and demos
World Economic Forum
Global Shapers Amman Hub
Leading a multidisciplinary team delivering youth-focused social impact projects for the World Economic Forum's Global Shapers Community.
Amman, Jordan
Youth Leadership Organization
AIESEC in Jordan
Managed 30+ members across Inbound & Outbound Exchange, HR, Finance, and Marketing. Led strategy formulation and execution for international exchange programs.
Amman, Jordan
Also served as Impact Officer, Global Shapers Amman Hub (Jul 2024 – Jun 2025) — overseeing project planning, execution, and impact alignment across hub initiatives.
I'm always up for a chat.
Pop me an email at abuhmaidan.farah@gmail.com or give me a shout on social media.